Increasingly, businesses feel that e-mail marketing is dead. They feel that imbibing newer and effective ways to bring in traffic is a great way to publicize their business. Well, for the starters, if there is something wrong with your e-mail marketing strategy, then it's your fault.
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Through e-mail, you can not only raise funds, but also enable higher sales. Here is how -
- Strategy - We always mix up the strategy with respect to the e-mail marketing campaign. Those who are looking for raising funds must carry out their campaign in a completely different way than those who are looking for ways and means to make sales. Similarly, those sending out newsletters will have their e-mail designs and content completely with respect to the concept.
For more cool tips, read this awesome blog at Social Media Today.
Image credit - smarte-commerce
