I'm assuming many of you are familiar with the Austin-based Lance Armstrong Foundation (LAF) and some of you may have even interned there. The LAF made social media news yesterday by announcing plans to partner up with Demand Media, a new media company run by Richard Rosenblatt, the former head of MySpace.com in order to create a for-profit social media/networking site centered around personal wellness and fitness. Here is the news release along with some stories that ran in the Austin and Houston press today:
- The official Demand Media Announcement (I find it interesting that as a social media company they chose to make this announcement via a traditional release instead of a social media news release)
- Austin American Statesman article
- Houston Chronicle story
